The media quality Report 2024
The annual report for defining & measuring quality in digital advertising
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From misleading performance metrics to MFA sites, the stakes have never been higher for advertisers and brands. Poor quality media doesn’t just waste budgets - it erodes consumer trust, weakens campaign outcomes, and damages brand reputation.
In this report, Picnic uncovers critical quality issues
plaguing the industry today, offering a path forward
Discover The Top 10 Highest-Quality Domains for advertising in 2024 – setting a new standard for excellence.
Gain insight into how we objectively measure quality using our cutting-edge PIQ intelligence tool.
Find out more about the most pressing challenges caused by poor media quality, from wasted ad spend to compromised results.
Check out our real-world case study which shows how prioritising quality directly boosts campaign performance.
DOWNLOAD THE REPORT
The Media Quality Report is a first-of-its-kind publication for defining and measuring quality in digital media. Download now to stay ahead in the quest for effective, high-quality advertising.
The Media Quality Report is a first-of-its-kind publication for defining and measuring quality in digital media. Download now to stay ahead in the quest for effective, high-quality advertising.
