The media quality Report 2024
The annual report for defining & measuring quality in digital advertising
From misleading performance metrics to MFA sites, the stakes have never been higher for advertisers and brands. Poor quality media doesn’t just waste budgets - it erodes consumer trust, weakens campaign outcomes, and damages brand reputation.
In this report, Picnic uncovers critical quality issues
plaguing the industry today, offering a path forward
Discover The Top 10 Highest-Quality Domains for advertising in 2024 – setting a new standard for excellence.
Gain insight into how we objectively measure quality using our cutting-edge PIQ intelligence tool.
Find out more about the most pressing challenges caused by poor media quality, from wasted ad spend to compromised results.
Check out our real-world case study which shows how prioritising quality directly boosts campaign performance.
Get early access to The Media Quality Report 2024
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Want to learn more about all things quality advertising? Or fancy joining the team? Send us a message below, we’d love to chat.